Bastien Labelle.

Fashion blogs, the startup way.

My creative quote of the day: “Great startups start in garages. Great fashion blogs start in fitting rooms.”

As I discussed yesterday with Jérôme & Sophie, I think a blog based exclusively on pictures taken in fitting rooms would create great opportunities while being totally inexpensive. Plus, in terms of marketing, it can be really really positive for brands.

Now ladies (especially Sophie), think about it, be creative and innovate the startup way, if you don’t wanna be considered as yet another famous-fashion-blogger follower. Do it because I’m sick of seeing fashion blogs that look like each other.

Photo credit: Flickr user torley

By Bastien, May 21st, 2010. No comments.

Memories.

It’s been one year today. I love you. And I miss you.

Photo credit: Elsa Kawai

By Bastien, March 31st, 2010. 3 comments.

Back from SF.

I totally forgot to mention that I was back from my 10 days trip to San Francisco.

It was great seeing Mathieu, Wendy and their friends. It was also very fun to meet some amazing people like Melody or Iris. Too bad I didn’t get the chance to meet some other people I had planned to meet, but since I’ll come back someday, it’s not a big deal.

More pictures on the dedicated Flickr set.

By Bastien, March 30th, 2010. 3 comments.

Bonjour Hellocoton.

As I mentionned in my previous post, I left OverBlog. Starting April 1st, I’ll be part of the Hellocoton team. For those who don’t know about this awesome startup, it’s a portal aggregating women blogs in order to give the best of the girly blogosphere.

For those who asked, I won’t move to Paris. This will be a remote job, which means my office will be my home, so I’ll stay in Toulouse for now. I assume it’s gonna be hard, but as I’ve never worked this way, I think it will definitely be a good experience.

I’ve always said I really like this project (see my French blog post about it). Hellocoton is certainly one of the coolest French projects I’ve seen so far. I’m really happy to join the team, and I’m excited about developing new features on the website. Also, I’m very excited about working in a startup which has an in-house designer (people who know me know how much I think the UI & UX aspects are important on a website).

It’s the beginning of a new chapter of my life, and I’m pretty sure this new adventure will be as awesome as my previous gig.

By Bastien, March 12th, 2010. 8 comments.

Goodbye, Overblog.

It’s been a bit more than a year since I’ve been hired at OverBlog, the #1 blogging platform in France. It’s been a really interesting work, I’ve learned a lot of things and worked with some really smart guys.

Today, it’s time for me to say goodbye. Of course, I’m going to miss my colleagues, and I’ll keep an eye on what’s going on in this very interesting startup. Again, thanks to my three bosses, who offered me this amazing first job opportunity.

I have plans for this month: With Victor, I’ll visit some friends (Wendy, Mathieu, Elsa, and others) in San Francisco between March 13th and 23rd.

When not in SF, I’ll be working on an awesome but top-secret project with my friend Cédric. More on that when It’ll be released.

After my trip, I’m going to start a super exciting new adventure, but I’ll write about it later on.

Photo credit: Elsa

By Bastien, March 2nd, 2010. 10 comments.